Dynamic Edit
- Format
- Video
- Category
- Screen-Native & Entertainment
- Stage
- TOF
- Requires
- Real footage
What is it
An ad built in the edit rather than the shoot. Cuts land every one to two seconds, everything snaps to the beat of the track, and the pace itself does the persuading. You use it when the raw material is boring (screen recordings, app UI) or when you have a pile of clips and creators and need them to feel like one thing.
What makes it work
Pick the music first
The track decides everything else. Every cut, text pop and transition lands on a kick or a snare. Choose the footage first and you'll spend the edit fighting the audio, and the ad will feel messy instead of fast.
Cut every gap
No breaths, no pauses, no dead frames. If you're stitching several creators, chop between words so six people sound like one person talking fast. The moment there's air, people swipe.
Give the eye an anchor
The screen changes constantly, so something has to stay put: big centred text, karaoke captions, or a full-screen brand-colour wipe between sections. Without it the ad is exhausting rather than energetic.
Slow down for the one thing that sells
The before/after, the product close-up, the UI moment. Everything else can fly past, but the proof needs an extra beat or nobody registers it.
Mix your footage types
Phone-shot creator clips next to polished studio or 3D shots. The rough footage buys trust, the polished footage buys credibility, and the contrast between them keeps the eye moving.
Reference 1
AI Edit Master Prompt
Produce a {DURATION} vertical 9:16 app promo ad for {PRODUCT}. No voiceover, no dialogue.
Generate the following sequence:
Title card: Solid {BRAND_COLOR} background with text {VALUE_PROP_1}, {BRAND_LOGO}, and a subtle {ANIMATION_1}.
App UI: Screencast showing {CORE_FEATURE_1} and a user initiating {ACTION_1}. Cut to rapidly increasing {DATA_METRIC} numbers.
Title card: Solid {BRAND_COLOR} background with text {VALUE_PROP_2} and {ANIMATION_2}.
App UI: Scrolling through a social feed displaying {CORE_FEATURE_2}. An animated {REACTION_ICON} pops on screen.
Title card: Solid {BRAND_COLOR} background with text {VALUE_PROP_3} and {ANIMATION_3}.
App UI: Quick cuts navigating through {CORE_FEATURE_3_DATA_CHARTS} and {PROGRESS_METRICS}.
Title card: Solid {BRAND_COLOR} background with text {VALUE_PROP_4} and {ANIMATION_4}.
App UI: Scrolling through a {CORE_FEATURE_4_LEADERBOARD}.
End card: Solid {BRAND_COLOR} background. An animated {BRAND_MOTIF} draws itself, resolving into the {BRAND_LOGO} with {CTA_TEXT} below.
Assemble: High-energy, fast-paced editing. Alternate rhythmically between solid-color text cards and dynamic app UI recordings to showcase the user experience.
Audio: Upbeat, driving {SOUND_BED}.Reference 2
AI Edit Master Prompt
Produce a {DURATION} vertical 9:16 UGC compilation ad for {PRODUCT}.
Generate the following sequence:
Hook: Quick cuts of diverse {UGC_CREATORS} looking directly at the camera, introducing {PRODUCT} and addressing a {CUSTOMER_PAIN_POINT}.
Product Reveal: Clean, studio-style macro shots of {PRODUCT} interspersed with creators holding and displaying it in various {EVERYDAY_SETTINGS}.
Feature Explanation: Rapid montage of creators explaining {KEY_FEATURE_1} and {KEY_FEATURE_2}, intercut with studio shots featuring animated text overlays that reinforce these points.
Variation Showcase: Close-up of {PRODUCT_PACKAGING} being opened, followed by quick flashes of different {PRODUCT_VARIATIONS} being held or shown.
Authentic Reaction: A creator tries {PRODUCT} on camera, exhibiting a strong {POSITIVE_REACTION}.
Lifestyle Integration: Quick cuts of {PRODUCT} being used or carried in active scenarios (e.g., {ACTIVITY_1}, {ACTIVITY_2}).
Final Testimonial: A creator gives a concluding positive statement about {PRODUCT} in a relaxed {SETTING}.
Assemble: A high-energy, fast-paced mashup of User-Generated Content. Utilize rapid jump cuts, varied lighting, and diverse environments. Seamlessly weave in clean studio product shots to elevate the visual quality and highlight product details.
Text Overlay: Bold, colorful {SUBTITLE_STYLE} captions popping on screen, dynamically highlighting key words from the spoken dialogue. Use full-screen text slides with {BRAND_FONT} for major value propositions.
Audio: Upbeat, modern {SOUND_BED} layered under a continuous, fast-paced {VOICEOVER} consisting of stitched-together soundbites from the various creators.
End Card: Solid {BRAND_COLOR} background displaying the {BRAND_LOGO}, {TAGLINE}, and {WEBSITE_URL} centered on screen.Reference 3
AI Edit Master Prompt
Produce a {DURATION} vertical 9:16 UGC-style ad for {PRODUCT}.
Generate the following sequence:
The Hook: A {UGC_CREATOR} speaking directly to the camera in {SETTING_1}, addressing the {TARGET_AUDIENCE_PROBLEM} (e.g., low engagement).
The "Before": The creator acts out a frustrating scenario related to the problem, showing {POOR_EXAMPLE_1} and {POOR_EXAMPLE_2}.
The "After" & Solution: The creator introduces {PRODUCT} as the solution. Cut to a fast-paced screen recording of the {PRODUCT_UI} in action, demonstrating {KEY_FEATURE_1} and {KEY_FEATURE_2}.
Social Proof & Results: The creator, now in a dynamic {SETTING_2}, enthusiastically shares the {POSITIVE_RESULTS} achieved by using {PRODUCT}. Incorporate visual graphs or metrics on screen.
The Pitch & CTA: The creator gives a final strong recommendation in {SETTING_3} and delivers a clear call to action.
Assemble: A high-energy, fast-paced edit typical of TikTok/Reels. Use jump cuts to maintain momentum. Incorporate split-screen effects to show a "before and after" comparison.
Text Overlay: Dynamic, animated {SUBTITLE_STYLE} captions popping on screen, synced with the audio. Use full-screen text overlays to emphasize {KEY_METRICS} or {VALUE_PROPOSITIONS}.
Audio: Upbeat, modern {SOUND_BED} layered under the creator's enthusiastic, fast-paced {VOICEOVER}.
End Card: A clean, minimalist final screen displaying the {BRAND_LOGO} and a clear {CTA_TEXT} with a stylized URL or button.Reference 4
AI Edit Master Prompt
Produce a {DURATION} vertical 9:16 mixed-media explainer ad for {PRODUCT}.
Generate the following sequence:
The Hook & Problem: 3D anatomical animation of {HUMAN_BODY_PART} reacting to {EXTERNAL_STIMULUS}. Cut to lifestyle clips of people exhibiting {FRUSTRATED_REACTION} due to the negative effects of a standard {POOR_SOLUTION}. Include a 3D animation of a glowing {INTERNAL_ORGAN} to visualize the physical strain.
The Science & Solution: Sleek 3D exploded view of {PRODUCT}, separating to reveal its internal {KEY_COMPONENTS}. Animate the {TECHNOLOGY_MECHANISM} to visually demonstrate how it solves the problem presented in step 1.
Real-World Application: Fast-paced montage of diverse individuals happily using {PRODUCT} across various high-intensity {ENVIRONMENT_TYPES} (e.g., {ENVIRONMENT_1}, {ENVIRONMENT_2}, {ENVIRONMENT_3}).
Unboxing & Tactile Proof: Top-down, UGC-style shot of hands unboxing {PRODUCT_PACKAGING} on a {SURFACE_TYPE} and showcasing the {PRODUCT_ACCESSORIES}.
Final Hero: Dark, dramatic 3D rotating hero shot of the {PRODUCT}.
Assemble: A dynamic, educational flow that transitions seamlessly between high-end 3D scientific renderings, relatable lifestyle B-roll, and authentic UGC unboxing footage. Use clean, precise edits to match the highly engineered aesthetic of the product.
Text Overlay: Bold, center-screen {SUBTITLE_STYLE} captions syncing word-for-word with the audio. Use text scale and color to highlight {KEY_SCIENTIFIC_TERMS}. Feature a prominent on-screen text graphic to summarize the {CORE_BENEFIT_EQUATION} (e.g., Feature = Benefit + Benefit).
Audio: An authoritative yet accessible {VOICEOVER} explaining the science and benefits, driven by a modern, driving {SOUND_BED}.
End Card: The final 3D rotating hero shot holds on screen, overlaid with a {GUARANTEE_OFFER} and a strong {CTA_TEXT}.Reference 5
AI Edit Master Prompt
Produce a {DURATION} vertical 9:16 mixed-media explainer ad for {PRODUCT}.
Generate the following sequence:
The Hook & Problem: 3D anatomical animation of {HUMAN_BODY_PART} reacting to {EXTERNAL_STIMULUS}. Cut to lifestyle clips of people exhibiting {FRUSTRATED_REACTION} due to the negative effects of a standard {POOR_SOLUTION}. Include a 3D animation of a glowing {INTERNAL_ORGAN} to visualize the physical strain.
The Science & Solution: Sleek 3D exploded view of {PRODUCT}, separating to reveal its internal {KEY_COMPONENTS}. Animate the {TECHNOLOGY_MECHANISM} to visually demonstrate how it solves the problem presented in step 1.
Real-World Application: Fast-paced montage of diverse individuals happily using {PRODUCT} across various high-intensity {ENVIRONMENT_TYPES} (e.g., {ENVIRONMENT_1}, {ENVIRONMENT_2}, {ENVIRONMENT_3}).
Unboxing & Tactile Proof: Top-down, UGC-style shot of hands unboxing {PRODUCT_PACKAGING} on a {SURFACE_TYPE} and showcasing the {PRODUCT_ACCESSORIES}.
Final Hero: Dark, dramatic 3D rotating hero shot of the {PRODUCT}.
Assemble: A dynamic, educational flow that transitions seamlessly between high-end 3D scientific renderings, relatable lifestyle B-roll, and authentic UGC unboxing footage. Use clean, precise edits to match the highly engineered aesthetic of the product.
Text Overlay: Bold, center-screen {SUBTITLE_STYLE} captions syncing word-for-word with the audio. Use text scale and color to highlight {KEY_SCIENTIFIC_TERMS}. Feature a prominent on-screen text graphic to summarize the {CORE_BENEFIT_EQUATION} (e.g., Feature = Benefit + Benefit).
Audio: An authoritative yet accessible {VOICEOVER} explaining the science and benefits, driven by a modern, driving {SOUND_BED}.
End Card: The final 3D rotating hero shot holds on screen, overlaid with a {GUARANTEE_OFFER} and a strong {CTA_TEXT}.Reference 6
AI Edit Master Prompt
Produce a {DURATION} vertical 9:16 comedic ad for {PRODUCT}. No dialogue.
Generate the following sequence:
The Catalyst: Close-up of {CHARACTER_1} looking directly at the camera with a glowing, magical {BRAND_LOGO_OR_UI_ELEMENT} floating in the foreground.
The Interface: Quick cut to a screen recording of the {PRODUCT_UI} showing {CHARACTER_1} executing {DIGITAL_ACTION} (e.g., designing a custom coffee mug with a themed slogan). Show visual cues of {PRODUCT_FEATURE} (e.g., real-time collaboration cursors).
The Real-World Impact: Medium shot of {CHARACTER_2} in a mundane {SETTING} holding the physical {REAL_WORLD_OBJECT} created in the previous shot. The lighting suddenly shifts to an intense {DRAMATIC_LIGHTING_COLOR}, and the character looks shocked as {MAGICAL_SOUND_EFFECT} plays.
The Reveal: Wide shot of {CHARACTER_1} dramatically transformed into a {FANTASY_PERSONA} (e.g., a witch) standing in the same {SETTING}, surrounded by {SPECIAL_EFFECTS} (e.g., thick purple fog).
Assemble: A fast-paced, humorous narrative that directly links a digital action within the {PRODUCT} to a dramatic, magical real-world consequence.
Text Overlay: No text overlays until the final shot.
Audio: A mundane background track that suddenly shifts to a loud, dramatic {THEMATIC_SOUNDTRACK} at shot 3, punctuated by magical sound effects.
End Card: The final live-action shot holds, and the {BRAND_LOGO} fades in gracefully in the center of the screen.Reference 7
AI Edit Master Prompt
Produce a {DURATION} vertical 9:16 animated e-commerce ad for {PRODUCT}. No dialogue.
Visuals: 1 continuous looping shot. A dynamic, macro {BACKGROUND_VISUAL} (e.g., golden effervescent bubbling liquid) serves as the backdrop. Centered in the frame is a static, high-quality product shot of {PRODUCT}.
Text Overlay: Static text remains on screen for the entire duration.
Top: Display {URGENCY_HOOK} in large, bold typography.
Bottom: Display {SCARCITY_MESSAGE} in bold typography to drive immediate action.
Bottom Edge: Include a small {LEGAL_DISCLAIMER}.
Assemble: A single continuous composition with no cuts. The text and {PRODUCT} remain perfectly static while the {BACKGROUND_VISUAL} provides continuous, subtle motion to keep the ad visually engaging.
Audio: Ambient {SOUND_BED} complementing the background visual (e.g., subtle bubbling or refreshing ASMR sound effects).